Executive Summary and Market Analysis
A compelling brokerage business plan starts with a clear value proposition and target market definition. The market analysis section should quantify the addressable market, identify direct and indirect competitors, and articulate your competitive advantages. Include data on retail trading growth trends, regulatory developments in target jurisdictions, and technology disruption opportunities.
Financial Model
The financial model must project revenue streams (spreads, commissions, swap income, B-book profits), operating costs (technology, staff, marketing, compliance), and capital requirements over 3-5 years. Include break-even analysis, cash flow projections, and sensitivity scenarios. Investors expect realistic assumptions with clear documentation of how each number was derived.
Operational and Technology Plan
Detail the technology stack, team structure, regulatory timeline, and go-to-market strategy. Include milestones with specific dates: company registration, license application, platform deployment, beta testing, soft launch, and full commercial launch. The operational plan should address risk management policies, compliance procedures, and disaster recovery planning.
